

IMC has participated in the "Global Business Project (GBP)" since 2008. GBP is a joint extra-curricular course offered by the Center for International Business Education and Research(CIBER).
>> About Global Business Project
<Potomak Project>
Company:
Potomak (Gourmet chain of restaurants, bistros, cafes and stores, which offer a variety of cuisine in Kobe, Tokyo, and Osaka.)
Theme:
Expand the core identity of the company through systematic analysis - defining the brand structure and direction of designs of the products, stores, packaging and its total image.

IMC students developed business strategies of Potomak with MBA students from the U.S.

They also enjoyed Japanese sightseeing, cultures and lives with Potomak employees.